Telecom operator, Tigo has been named the “Brand of the Year” at the 3rd annual Head of State Awards (HoSA) in Accra.
Additionally, the company also won the ‘Most Innovative Company’ award in the Business category. This category acknowledges the contribution of businesses to the country’s economy focusing on impact, innovation and youth development initiatives.
The Marketing Director for Tigo, Jesse Agyepong, was elated about the recognition for Tigo.
“Our appreciation goes to our customers and employees who work around the clock to provide excellent services. Winning both awards highlights our commitment to providing world-class innovative products and services,” he said.
He promised Tigo will continue to develop strategies that help to address both customer needs and wants.
The past year has been an exciting one for the company; it has revived the competition among operators with exciting campaigns such as ‘Drop that Yam’ – a smartphone-led campaign and ‘Yensor Nkoaa’ – a national consumer campaign which encourages customers to do more on their network.
At the most recent Ghana Telecom awards, Tigo bagged ‘Innovative Product of the Year’ for Tigo Music and ‘CSR Company of the Year’. The CEO, Roshi Motman was also acknowledged for her contributions to the telecom industry.
–
Credit: Tigo Ghana