{"id":99504,"date":"2015-03-15T08:58:41","date_gmt":"2015-03-15T08:58:41","guid":{"rendered":"http:\/\/4cd.e16.myftpupload.com\/?p=99504"},"modified":"2015-03-15T08:58:41","modified_gmt":"2015-03-15T08:58:41","slug":"mogoawards-nominee-profile-efya","status":"publish","type":"post","link":"https:\/\/citifmonline.com\/2015\/03\/mogoawards-nominee-profile-efya\/","title":{"rendered":"#MOGOAwards Nominee Profile: Efya"},"content":{"rendered":"<p style=\"text-align: left;\">Young Ghanaian musicians continue to prove why they are now very much a part of, as well as relevant to, a system barely accommodated them years ago.<\/p>\n<p style=\"text-align: left;\">Today, they make up the new order &#8211; a group of fresh, vibrant and talented musicians who are fast outpacing the \u2018trailblazers\u2019 \u2013 the so called big boys and girls who started Highlife music.<\/p>\n<p style=\"text-align: left;\">Efya is one of the new voices from Ghana whose clout is growing globally.<\/p>\n<p style=\"text-align: left;\"><strong>She has two nonimations in the #MOGOAwards; MOGO Best Performer and MOGO Best Vocalist.<\/strong><\/p>\n<p style=\"text-align: left;\"><a href=\"http:\/\/showbiz.citifmonline.com\/wp-content\/uploads\/2015\/03\/MOGO-Award-Nominees1.jpg\"><img loading=\"lazy\" class=\"aligncenter size-large wp-image-43651\" alt=\"Print\" src=\"http:\/\/showbiz.citifmonline.com\/wp-content\/uploads\/2015\/03\/MOGO-Award-Nominees1-705x1024.jpg\" width=\"620\" height=\"900\" \/><\/a><\/p>\n<p style=\"text-align: left;\">Efya has been an entertainer for the most part of her life. She was the toast of many at her Senior High School where she was a leading athlete. Most students would go to the stadium just to catch a glimpse of Awindor of Yaa Asantewaa Girls.<\/p>\n<p style=\"text-align: left;\">The multiple award winner has, in a steady but progressive rise to the top, seen her Afro Neo-soul genre &#8211; an alternative variety that has subtle traces of present-day Highlife, R&amp;B, Hip Hop, Urban Blues and Jazz, become accepted and appreciated at home and abroad.<\/p>\n<p style=\"text-align: left;\">The genre, a hybrid of\u00a0<em>1970s-influenced<\/em>\u00a0retro-soul music from the likes of Roberta Flack, Stevie Wonder, Marvin Gaye and Roy Ayers, has helped pushed her career to the point where she&#8217;s almost become a musical avatar.<\/p>\n<p style=\"text-align: left;\">Efya&#8217;s experimentation of Afro\u00a0<em>Neo-Soul<\/em>\u00a0has worked perfectly, earning her comparisons to other musicians such as Alicia Keys, Erykah Badu, Lauryn Hill, Asa, Nneka, Miriam Makeba and India Arie.<\/p>\n<p style=\"text-align: left;\">The maturity and professionalism she brings to bear on her songs, even at this stage in her career, is something most of her contemporaries are yet to learn.<\/p>\n<p style=\"text-align: left;\">Efya\u2019s songs serve as therapy for some and inspiration for others. \u00a0Her rhythms keep most people going and for her, music is everything.<\/p>\n<p style=\"text-align: left;\">TO VOTE FOR EFYA:<\/p>\n<ol style=\"text-align: left;\">\n<li>Go to www.citifmonline.com. Click on MOGO Awards. The categories and nominees will show up and you can vote.<\/li>\n<li>Download the <a title=\"Download Osiki App\" href=\"http:\/\/bit.ly\/1CbSuYO\" target=\"_blank\"><span style=\"color: #ff0000;\">OSIKI<\/span><\/a>\u00a0app for free on Google Play. Once installed, click on MOGO Awards, the categories and nominees will show up and you can vote.<\/li>\n<\/ol>\n<p style=\"text-align: left;\">The #MOGOAwards 2015 is powered by 97.3 Citi FM and supported by the Musician Union of Ghana (MUSIGA). It climaxes the annual Citi FM #MOGOFestival.<\/p>\n<p style=\"text-align: left;\">&#8211;<\/p>\n<p style=\"text-align: left;\">By: Kojo Akoto Boateng\/citifmonline.com\/Ghana<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Young Ghanaian musicians continue to prove why they are now very much a part of, as well as relevant to, a system barely accommodated them years ago. Today, they make up the new order &#8211; a group of fresh, vibrant and talented musicians who are fast outpacing the \u2018trailblazers\u2019 \u2013 the so called big boys [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":76211,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[32,2],"tags":[35,6],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>#MOGOAwards Nominee Profile: Efya - Citi 97.3 FM - Relevant Radio. 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