![\"ghana-wear-fair-4\"](\"http:\/\/citifmonline.com\/wp-content\/uploads\/2017\/10\/Ghana-Wear-fair-4.jpg\")
<\/p>\nThe Ministry of Tourism Arts and Culture, has suggested Ghanaians wear made-in-Ghana attires at least three times in a week to improve the industry\u2019s revenue.<\/p>\n
According to the Director of Finance and Administration for the Ministry, Edwin Owusu\u2013 Mensah, Ghanaians should be inspired by the president\u2019s initiative by wearing Ghanaian prints even to official events.<\/p>\n
<\/p>\n
![\"ghana-wear-fair-5\"](\"http:\/\/citifmonline.com\/wp-content\/uploads\/2017\/10\/Ghana-Wear-fair-5.jpg\")
<\/p>\n
\u201cWe are hoping that in the near future, we won\u2019t see people wearing any foreign clothes to work. We want people to wear Ghana\u2026If the President himself wears it even to official functions, why should you say that because I\u2019m going to an official function, I should wear a suit?\u201d<\/p>\n
Speaking at the Wear Ghana Fair, 2017, held at the Kwame Nkrumah Park in Accra on Saturday, Mr. Owusu\u2013Mensah said government’s initiative has been largely embraced by Ghanaian women than men.<\/p>\n
![\"ghana-wear-fair-6\"](\"http:\/\/citifmonline.com\/wp-content\/uploads\/2017\/10\/Ghana-Wear-fair-6.jpg\")
<\/p>\n
![\"ghana-wear-fair-7\"](\"http:\/\/citifmonline.com\/wp-content\/uploads\/2017\/10\/Ghana-Wear-fair-7.jpg\")
<\/p>\n
\u201cWe (Ghanaians) don\u2019t wear made in Ghana goods enough. But I can say the women do better. They wear their African Prints a lot more often that the Men do.\u201d<\/p>\n
Also speaking at the fair, Executive Director, National Commission On Culture, Janet Edna Nyame, appealed to the manufacturers of Ghanaian prints to reduce the cost of their products in order to have majority of Ghanaians purchase them.<\/p>\n
![\"ghana-wear-fair-9\"](\"http:\/\/citifmonline.com\/wp-content\/uploads\/2017\/10\/Ghana-Wear-fair-9.jpg\")
<\/p>\n
![\"ghana-wear-fair-8\"](\"http:\/\/citifmonline.com\/wp-content\/uploads\/2017\/10\/Ghana-Wear-fair-8.jpg\")
<\/p>\n
\u201cWe are appealing to the manufactures of the textile and prints to reduce the prices. Since they are in competition, if they are not able to reduce it, people may rush in for the cheaper ones which may not be the best. So if there are different ways they think they can produce at a lower cost, but still have the same quality, they should do that so that majority of Ghanaians can purchase their product\u201d she said.<\/p>\n
This approach, she says will generate more revenue and increase job creation in the industry.<\/p>\n
Various Participants of the event, most of whom were Ghanaian designers and other African designers from South Africa and from Cote d’Ivoire, were also hopeful, that the Ministry\u2019s initiative will promote the industry to their advantage.<\/p>\n
![\"ghana-wear-fair-3\"](\"http:\/\/citifmonline.com\/wp-content\/uploads\/2017\/10\/Ghana-Wear-fair-3.jpg\")
<\/p>\n
![\"ghana-wear-fair-2\"](\"http:\/\/citifmonline.com\/wp-content\/uploads\/2017\/10\/Ghana-Wear-fair-2.jpg\")
<\/p>\n
Head of Sales for Nallem Clothing, one of the participating firms, Michael Koomson, said the fashion industry in Ghana has a lot to offer Ghanaians, hence initiatives like this only help push the industry to a higher height.<\/p>\n
\u201cThis initiative will expand our industry and bring more people on board\u2026we expect that it shouldn\u2019t just end here, the average Ghanaian should know and be encouraged to wear made in Ghana Clothes.\u201d<\/p>\n
–<\/p>\n
By Minna Dablu\/citifmonline.com\/Ghana<\/p>\n","protected":false},"excerpt":{"rendered":"
The Ministry of Tourism Arts and Culture, has suggested Ghanaians wear made-in-Ghana attires at least three times in a week to improve the industry\u2019s revenue. According to the Director of Finance and Administration for the Ministry, Edwin Owusu\u2013 Mensah, Ghanaians should be inspired by the president\u2019s initiative by wearing Ghanaian prints even to official events. […]<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[137],"tags":[3,177],"yoast_head":"\n