{"id":277268,"date":"2016-12-16T10:50:49","date_gmt":"2016-12-16T10:50:49","guid":{"rendered":"http:\/\/citifmonline.com\/?p=277268"},"modified":"2016-12-16T10:50:49","modified_gmt":"2016-12-16T10:50:49","slug":"super-mario-run-launches-on-the-iphone-and-ipad","status":"publish","type":"post","link":"https:\/\/citifmonline.com\/2016\/12\/super-mario-run-launches-on-the-iphone-and-ipad\/","title":{"rendered":"Super Mario Run launches on the iPhone and iPad"},"content":{"rendered":"<p class=\"story-body__introduction\">Games company Nintendo has rolled out Super Mario Run to iPhones and iPads.<\/p>\n<p>The app marks the first time the firm has created a smartphone game based on its most famous character.<\/p>\n<p>It follows the successful release of Pokemon Go earlier in the year. Nintendo owns a minority stake in the Pokemon Company, but the title was developed by a third party.<\/p>\n<p>Experts predict the new game will also prove popular, but suggest an anti-piracy feature is misguided.<\/p>\n<p>&#8220;Mario is one of the best loved and established icons of gaming and I think this is going to be tremendously successful,&#8221; said Piers Harding-Rolls from the IHS Technology consultancy.<\/p>\n<p>&#8220;To open up the full game you have to make an in-app purchase &#8211; it&#8217;s quite big but it is a one-off and I don&#8217;t think people will think Nintendo is trying to rinse their audience.&#8221;<\/p>\n<p><img src=\"http:\/\/ichef.bbci.co.uk\/news\/624\/cpsprodpb\/DA77\/production\/_92972955_0aed50ab-7786-4d7a-8acc-363231cd5b17.jpg\" alt=\"Shigeru Miyamoto\" \/><\/p>\n<p>But he added that he thought it was a &#8220;misstep&#8221; to require users to be online in order to play &#8211; something the game&#8217;s producer Shigeru Miyamoto has said was done to limit piracy.<\/p>\n<p>&#8220;Some demographics will be wanting to use this as they commute and we know that the coverage in some markets is relatively patchy,&#8221; said Mr Harding-Rolls.<\/p>\n<p>&#8220;Not having offline capability to play will also be an issue for kids travelling in cars.&#8221;<\/p>\n<h2 class=\"story-body__crosshead\">Build to unlock<\/h2>\n<p>Super Mario Run takes the Super Mario Bros format &#8211; where the character sprints from left to right, collecting coins, jumping over obstacles and squishing enemies &#8211; and tweaks the gameplay to make it easy to play one-handed on a touchscreen.<\/p>\n<p>The free version acts as a brief demo, but paying a \u00a37.99 fee offers full access to three modes:<\/p>\n<ul class=\"story-body__unordered-list\">\n<li class=\"story-body__list-item\">World Tour &#8211; a story mode spanning six worlds, which Mario must travel across to save Princess Peach<\/li>\n<li class=\"story-body__list-item\">Toad Rally &#8211; a multiplayer mode, in which players compete to show off challenging moves and collect coins to get the highest score<\/li>\n<li class=\"story-body__list-item\">Kingdom Builder &#8211; a creation mode, where players use the coins they have earned elsewhere to add buildings and decorations, some of which unlock bonus characters and other extra content<\/li>\n<\/ul>\n<p>For now the title is restricted to Apple&#8217;s iOS platform, but Nintendo has said it will come to Android &#8220;at some point in the future&#8221;.<\/p>\n<p>Nintendo had initially shunned smartphones, preferring to focus on its own hardware.<\/p>\n<p>However, weak sales of its Wii U console and a decline in demand for its 3DS handheld caused the firm to sustain large financial losses, putting it under pressure to change tack.<\/p>\n<p>It launched its first smartphone game, Miitomo, in March to mixed reviews but strong demand.<\/p>\n<p>Then in July, the release of Pokemon Go became a global phenomenon, lifting Nintendo&#8217;s share price despite the fact it only received a relatively small cut of all sales.<\/p>\n<p>But last month, the firm revealed that two subsequent Pokemon games released for the 3DS &#8211; Sun and Moon &#8211; had become the fastest-selling titles in its history in Europe and the Americas.<\/p>\n<p>Mr Harding-Rolls said Nintendo would be hoping for a similar knock-on effect when it launches its new console, the Switch, in March for which it is developing a new 3D Mario title.<\/p>\n<p>&#8220;By launching this smart device game, Nintendo is opening Mario up to people who might be attracted by a sense of nostalgia as well as introducing a new generation of gamers to the brand.<\/p>\n<p>&#8220;And that&#8217;s bound to have a halo impact on its other products.&#8221;<\/p>\n<p>Nintendo&#8217;s domestic rival Sony is also making a fresh efforts to create iOS and Android games based on its PlayStation brands.<\/p>\n<p>On Monday, it revealed a new Parappa the Rapper title and an Everybody&#8217;s Golf game were being developed by its ForwardWorks studio.<\/p>\n<p>&nbsp;<\/p>\n<p>&#8211;<\/p>\n<p>Source: BBC<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Games company Nintendo has rolled out Super Mario Run to iPhones and iPads. The app marks the first time the firm has created a smartphone game based on its most famous character. It follows the successful release of Pokemon Go earlier in the year. Nintendo owns a minority stake in the Pokemon Company, but the [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":277269,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[106],"tags":[14339,14340,14341,14342,14343],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Super Mario Run launches on the iPhone and iPad - Citi 97.3 FM - Relevant Radio. 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