{"id":264646,"date":"2016-11-03T07:43:17","date_gmt":"2016-11-03T07:43:17","guid":{"rendered":"http:\/\/citifmonline.com\/?p=264646"},"modified":"2016-11-03T07:43:17","modified_gmt":"2016-11-03T07:43:17","slug":"facebook-warns-advertising-revenue-growth-will-slow","status":"publish","type":"post","link":"https:\/\/citifmonline.com\/2016\/11\/facebook-warns-advertising-revenue-growth-will-slow\/","title":{"rendered":"Facebook warns advertising revenue growth will slow"},"content":{"rendered":"
Facebook has warned growth in advertising revenues will slow “meaningfully” in the next few months as it tries to avoid alienating users.<\/p>\n
The social media giant’s chief financial officer David Wehner said there was a limit on the number of ads it could put on people’s timelines.<\/p>\n
Shares fell 7% in after-hours trading.<\/p>\n
The comments came as Facebook reported profits of $2.4bn (\u00a31.9bn) between July and September, up 166% from the same period in 2015.<\/p>\n
Most of Facebook’s revenues came from adverts, of which mobile accounted for 84%.<\/p>\n
Facebook founder Mark Zuckerberg described the results as “another good quarter”.<\/p>\n
Nearly 1.1 billion people now log onto Facebook on their mobiles every day, compared with 894 million a year ago.<\/p>\n