{"id":240781,"date":"2016-08-19T09:00:51","date_gmt":"2016-08-19T09:00:51","guid":{"rendered":"http:\/\/citifmonline.com\/?p=240781"},"modified":"2016-08-19T09:00:51","modified_gmt":"2016-08-19T09:00:51","slug":"vlisco-dedicates-170th-anniversary-to-women","status":"publish","type":"post","link":"https:\/\/citifmonline.com\/2016\/08\/vlisco-dedicates-170th-anniversary-to-women\/","title":{"rendered":"Vlisco dedicates 170th anniversary to women"},"content":{"rendered":"
Textile giant, Vlisco, has launched celebrations to mark its 170th anniversary, dedicating it to women who have largely contributed to its success.<\/p>\n
Famous for its bold and beautiful designs, the launch was rolled out in an equally striking manner, with the unveiling of Ghanaian TV icon Anita Erskine, as the face of the campaign amongst an audience of Ghana\u2019s fashion elite.<\/p>\n
The campaign<\/strong><\/p>\n
[contextly_sidebar id=”rhdQvs2ZrK6ji5rG3cXzjvvEA7gxm5D8″]Due to its strong connection with Africa, the brand is marking this major milestone by honouring African women, as they\u2019ve played an indispensable role in their success.<\/p>\n
Speaking at the launch ceremony, Managing Director of Vlisco, Erik Van Der Staaij, paid tribute to Vlisco\u2019s various partners.<\/p>\n
He said, \u201cWe would like to pay tribute to our Trade Partners who have always been with us on this journey all these years. To our designers, tailors and seamstresses, we are grateful for your creativity in turning Vlisco fabrics into elegant and stylish fashion. We could not have come this far without you.\u201d<\/p>\n
He added that, \u201cVlisco has a strong connection with Africa, especially African women. Because of this, we would like to mark the celebrations by honouring African women, as they have played indispensable roles in the success of the brand.\u201d<\/p>\n