{"id":224332,"date":"2016-06-22T06:00:56","date_gmt":"2016-06-22T06:00:56","guid":{"rendered":"http:\/\/citifmonline.com\/?p=224332"},"modified":"2016-06-22T06:00:56","modified_gmt":"2016-06-22T06:00:56","slug":"tumblr-adds-live-video-but-with-a-twist","status":"publish","type":"post","link":"https:\/\/citifmonline.com\/2016\/06\/tumblr-adds-live-video-but-with-a-twist\/","title":{"rendered":"Tumblr adds live video, but with a twist"},"content":{"rendered":"<p>Live video is coming to Tumblr! However, the social blogging service isn\u2019t bringing out its own live video platform \u2014 instead it&#8217;s\u00a0partnering with YouNow, YouTube, Kanvas and Upclose to bring live broadcasting to its users.<\/p>\n<p>Moreover, Tumblr is focused on serving as publishing and discovery platform for live video. Tumblr is working with a number of media companies, including <i>Refinery29<\/i>, MTV and <i>The Huffington Post<\/i> to bring live content to Tumblr. (Disclosure: <i>Mashable<\/i> is also one of the brands that will be bringing live video to Tumblr).<\/p>\n<p>Users will be able to share live video to Tumblr from YouNow, Upclose or YouTube after they connect those accounts with their Tumblr account. YouTube only works on Android right now, but Tumblr says it will come to iOS in the next few days. You\u2019ll still go live from your video app, but the video will share out on Tumblr, and viewers will be able to see it on Tumblr without any special software.<\/p>\n<figure class=\"image\">\n<div class=\"microcontent-wrapper\">\n<div class=\"microcontent-shares\" data-description=\"\" data-fragment=\"m!5ef5\" data-image=\"http:\/\/i.amz.mshcdn.com\/yy6jSVC3wOUHfTwMTHMPebI34ew=\/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fimage%2F122734%2FTumblrSupport_MotionGraphic_PlugIn.gif\" data-url=\"\"><\/div>\n<p><img class=\"\" src=\"http:\/\/i.amz.mshcdn.com\/xVkYd5QCCJSHbk_bLHWanNYAD2s=\/fit-in\/1200x9600\/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fimage%2F122734%2FTumblrSupport_MotionGraphic_PlugIn.gif\" data-credit-name=\"tumblr\" data-credit-provider=\"custom type\" data-fragment=\"m!5ef5\" data-image=\"http:\/\/i.amz.mshcdn.com\/yy6jSVC3wOUHfTwMTHMPebI34ew=\/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fimage%2F122734%2FTumblrSupport_MotionGraphic_PlugIn.gif\" data-micro=\"1\" \/><\/p>\n<\/div>\n<div class=\"image-credit\">\n<p>&nbsp;<\/p>\n<\/div>\n<\/figure>\n<p>After a user posts live video to Tumblr, their followers will get notifications in the app when a user is live or when you reblog a live video.<\/p>\n<p>While a video is live, it&#8217;ll be pinned to the top of the Tumblr dashboard on the web and mobile for followers. Live videos will also have special badges that indicate who the live provider is.<\/p>\n<figure class=\"image\">\n<div class=\"microcontent-wrapper\">\n<div class=\"microcontent-shares\" data-description=\"\" data-fragment=\"m!d3aa\" data-image=\"http:\/\/i.amz.mshcdn.com\/yk3QcNV4pbt_4ktT5EC0y5o4PPg=\/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fimage%2F122737%2FTumblrStaff_MotionGraphic_LiveVideo.gif\" data-url=\"\"><\/div>\n<p><img class=\"\" src=\"http:\/\/i.amz.mshcdn.com\/unW1eh-Vj2_KV8o5zEyzY1pjLqY=\/fit-in\/1200x9600\/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fimage%2F122737%2FTumblrStaff_MotionGraphic_LiveVideo.gif\" data-credit-name=\"tumblr\" data-credit-provider=\"custom type\" data-fragment=\"m!d3aa\" data-image=\"http:\/\/i.amz.mshcdn.com\/yk3QcNV4pbt_4ktT5EC0y5o4PPg=\/https%3A%2F%2Fblueprint-api-production.s3.amazonaws.com%2Fuploads%2Fcard%2Fimage%2F122737%2FTumblrStaff_MotionGraphic_LiveVideo.gif\" data-micro=\"1\" \/><\/p>\n<\/div>\n<div class=\"image-credit\">\n<p>&nbsp;<\/p>\n<\/div>\n<\/figure>\n<p>Live videos work like any other post, so anyone following a user will see it on their dashboard.<\/p>\n<p>If you choose to save your live video after a recording, the video will continue to exist on Tumblr as a regular video post for replays later.<\/p>\n<p>Tumblr has created a support page for helping users connect their Tumblr accounts to the various live apps.<\/p>\n<p>&#8211;<\/p>\n<p>Source: Mashable<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Live video is coming to Tumblr! However, the social blogging service isn\u2019t bringing out its own live video platform \u2014 instead it&#8217;s\u00a0partnering with YouNow, YouTube, Kanvas and Upclose to bring live broadcasting to its users. Moreover, Tumblr is focused on serving as publishing and discovery platform for live video. Tumblr is working with a number [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":224338,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[106],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tumblr adds live video, but with a twist - Citi 97.3 FM - Relevant Radio. 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