Their key job is to provide telecommunication services but on the side, Airtel Ghana and their staff have built schools, dug boreholes, and constructed medical facilities and a host of other philanthropic gestures across the country. For their next project, staff of Airtel Ghana have decided to hit the catwalk to raise money for their next staff-driven initiative.<\/p>\n
Airtel Catwalk for Charity is an eagerly awaited event where upcoming young designers will come\u00a0together\u00a0for the purpose of\u00a0raising\u00a0funds. The event which has a two prong CSR objective is to first to raise funds internally through Airtel Staff, family and friends under the company\u2019s internal CSR campaign called Make a Difference Day (MADD).\u00a0 The funds raised will go along way purchase e-readers like the kindle.\u00a0 The kindles\u00a0 will assist in eradicating illiteracy by making books more accessible using the e-readers to give students in marginalized communities access to the books they need to succeed in school.<\/p>\n
Airtel and World Reader, an NGO, will work with schools and communities to create self-sustaining, scalable reading programmes.<\/p>\n
The other objective of this show is to unearth young entrepreneurial talent designers such as Ameyo, Threadex, M&K Wear, Shika Clothing, Eye Candy, Seyi Jones, Mystic Beads by Mercy as well as Adoley Clothing. This will be done by showcasing their wear while giving them a platform to express their creativity. \u00a0Complimenting these designers will be up and coming make-up artists such as Pixie Dust, Lumarj and Shades by Dede. The exciting part is this event will also see the outdooring of Airtel Ghana\u2019s Friday wear cloth for the first time.<\/p>\n
Strutting the runway will be\u00a0 supermodels from Airtel Ghana. This\u00a0unique\u00a0event will be held at the forecourt of Airtel Ghana\u2019s Office. \u00a03 lucky guests will win accessories worth 20,000 Cedis. \u00a0On the day will be socialites, fashion representatives, selected\u00a0VIP\u2019s to mingle, network, unwind and most especially raise funds for the charity.<\/p>\n
Maame Dufie Cudjoe, CSR Manager, Airtel Ghana said: \u201cAdoley Designs, Eye Candy, Ameyo, Seyi \u00a0Jones, Shika Clothing, M&K Wear as well as Threadex, Mystic Beads by Mercy, our staff volunteers and models have been incredible and a great help to us in organising this diverse event\u00a0 we hope that this event will bring people together in the spirit of raising funds towards eradicating illiteracy while enjoying quality entertainment. We\u2019re very much looking forward to welcoming everyone to the show!\u201d the event is scheduled for the 23rd<\/sup> of May and the cost of ticket starts at GHC 10 and above.<\/p>\n \n By: Kojo Akoto Boateng\/citifmonline.com\/Ghana<\/p>\n","protected":false},"excerpt":{"rendered":" Their key job is to provide telecommunication services but on the side, Airtel Ghana and their staff have built schools, dug boreholes, and constructed medical facilities and a host of other philanthropic gestures across the country. For their next project, staff of Airtel Ghana have decided to hit the catwalk to raise money for their […]<\/p>\n","protected":false},"author":14,"featured_media":19972,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[6,33],"yoast_head":"\n