The promo, which is Vodafone’s way of showing gratitude to its devoted customers for their continuous support and patronage would have customers winning by building points to win the monthly cash prize of GH¢30,000.00 and ultimate cash prize of GH¢150,000.00 at the end of the 90 day period.

At the consumer launch and outdooring of the Yee Twi Kɔ reloaded promo at the Ashaiman market, customers were engaged to dance tunes from one of Ghana’s great dancehall musician Stonebwoy, a native of Ashaiman.

Yolanda Cuba, CEO, Vodafone Ghana, said Vodafone is committed to getting closer to its cherished customers and to serve them better.

“We want you to have the best network: making it possible for you to call whoever you want to call at any time. “Today we are here with Yee Twi Kɔ reloaded, which is much bigger and better just for you.”

Marketing Director, Vodafone Ghana, Agnes Emefa Essah, said: “These are interesting times for our customers and we are happy to be sharing it with them. Going forward, our determination to provide a unique experience for our customers and to ensure that they are empowered will remain unchanged.”

Head of Mass Marketing at Vodafone Ghana, Richmond Asante emphasised that Vodafone Ghana’s Yee Twi Kɔ promo last year went so well that customers were asking for more, thus, the reloaded.

“We came up last year with a concept which had not been done before, the scratch and win promotion, which was called the Yee Twi Kɔ promo, which was to commemorate Vodafone’s sixth anniversary in Ghana and also thank our loyal customers.

With a current presence in all the regions, there is more than GH¢ 2.5million worth of prizes up for grabs by 730,000 customers over the 90 days campaign.

The promo, which brought consumers from Ashaiman and its environs saw most customers walking away with airtimes and Vodafone Yee Twi Kɔ branded t-shirts.

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Source: Vodafone Ghana

The post Vodafone ‘Yee Twi Kɔ’ reloaded promo hits Ashaiman appeared first on Citi 97.3 FM - Relevant Radio. Always.

” This follows the success of last year’s “Yee Twi Kɔ” promotion which rewarded close to 180,000 customers with exciting cash prizes and airtime on a daily, weekly and monthly basis.

This year’s version is expected to be bigger with a total of GH¢2.5million worth of prizes to be won and an ultimate prize of GH¢150,000 at the end of the three month period.

Over the years, Vodafone has introduced ground-breaking campaigns that have whipped up enthusiasm among its customers and reinforced its ethos as the telecommunications company of choice in Ghana.

Commenting, Agnes Emefa Essah, Consumer Business Director at Vodafone Ghana said:

“Yee Twi Kɔ Reloaded” is a promotion we are thrilled to execute again because of the extraordinary impact it had on our customers. Over the years, our quest to create a solid and admired brand continues unabated. “Yee Twi Kɔ reloaded” will reward over 750, 000 customers’ nationwide to the tune of GH¢2.5 million – a truly remarkable feat. These are interesting times for our customers and we are happy to be sharing it with them.”

Under the mechanics of the promotion, the customer is simply required to scratch, top-up or build points to win. Vodafone’s recharge cards would, in the coming days, take on a new format with features including two scratchable panels – the concealed recharge pin and the hidden prize.  Customers are required to scratch the panels to reveal the identity of the prizes won.

Customers can withdraw cash prizes at any Vodafone Cash agent or Vodafone Retail Shop nationwide. Cash prize winners, will have their prize monies delivered to their phones through Vodafone Cash. In order to ensure that the cash prizes are paid to the actual winners, they need to recharge their mobile phones with the airtime on the scratch card. They can then withdraw the cash at any Vodafone Cash agent nationwide, or register their Vodafone Cash accounts and buy airtime with their prize money.

Additionally, Customers will be building points whenever they recharge credit, make calls, use the internet, send SMS or purchase their preferred bundles.

Since last year’s promotion, heart-warming testimonials from previous winners such as Ishmael Manaaf proves the power of such campaigns in transforming lives. Ishmael was able to expand his licensed chemical store with his GH¢10,000 prize money to enhance service to his customer base.

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Source: Vodafone Ghana

The post Vodafone to reward 750,000 customers in GH¢2.5m promotion appeared first on Citi 97.3 FM - Relevant Radio. Always.