According to him, evidence based research contributes immensely to the growth of business.

Addressing the press on the sidelines of a business insight workshop organized by Noble International Business School, Dr. Anyigba indicated that business owner should employ new approaches to doing things and that can be achieved through research.

“People must begin to realize that we need evidence, proper research and thinking which will add up to growth and success of businesses. The evidence must focus on research.”

International financial consultant, Felix Nana Sackey urged business owners to adapt new behavioral patterns within the current business world to gain competitive advantage

“Managers should think of how to create the right environment for businesses to thrive, how to handle customers because customers are assets. We are in a globalised world and if the same way of thinking persists we will not progress. The literal thinking concept is meant to change the way we do things at no cost to one’s organization and the country and it is needed to remain competitive because we are competing with the world.”

For her part, Group HR, GLICO, Irene Stella Agyenim Boateng demanded that managers should focus on investing into the capacity of employees.

“Employees retention and talent acquisition gives businesses the competitive advantage.  When you have happy employees certainly your customers will also be happy.”

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By: Philip Nii Lartey/citifmonline.com/Ghana

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