The move follows the development of artificial intelligence software that made it relatively easy to create clips featuring computer-generated versions of celebrities’ faces.

Reddit had become one of the most popular places to share and discuss so-called deepfake videos.

It also reworded its policy for minors.

The discussion site had been under growing pressure to act after other platforms – including Twitter, Gfycat and Pornhub – introduced their own deepfake bans.

However, it may cause unease among some Reddit users who already feared the platform was becoming less “open” after its closure of two alt-right forums in 2017.

Deepfakes involve the use of artificial intelligence software to create a computer-generated version of a subject’s face that closely matches the original expressions of another person in a video.

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Source: BBC

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