The campaign, “Awake Your Heart”, seeks to share knowledge and steps needed to make the heart stay healthy and also take control of the most important organ of the body.

According to the Director of Water and Carbonated Soft Drinks (CSDs) at Kasapreko Company Limited, Eunice Adjei Bonsu, Awake Water is running this campaign because of the brand’s association with the heart thus supporting persons with cardiac diseases.

“Our campaign aims at educating the public on the simple lifestyle changes that will help one reduce risk for heart disease. It is estimated that the probability of dying as a result of cardiovascular diseases (CVD), cancer, diabetes, or chronic respiratory diseases for people between the ages of 30 and 70 is 20% in Ghana,” Mrs Bonsu stated.

“Taking care of your heart will improve your overall health and will allow you to enjoy quality time with your loved ones,” she added.

Officials of the company stated that the “Awake Your Heart” campaign will highlight some of the causes of heart diseases; preventing heart diseases; and the essence of drinking water to keep one’s heart running.

It will also see beneficiaries of Awake’s #One4Life initiative with National Cardiothoracic Centre share their life experiences after receiving free cardio surgeries funded by Awake Water.

The World Health Organization has identified cardiovascular diseases as one of the top two causes of death in Ghana after diarrheal illnesses. Studies have shown that out of every 100 children born ten have hole-in-heart condition worldwide and the situation in Ghana is not any different.

Looking at Ghana’s population and birth-rate, it is estimated that about 6,000 to 7,000 new cases of hole-in-heart are added to the existing numbers yearly.

According to the National Cardio Centre, the average cost of a hole-in-heart surgery in Ghana is between US$6,000 to US$10,000.

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Source: Awake Purified Drinking Water

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The gesture which is the fourth, caters for the first quarter period of 2017 following a commitment to donate GH¢0.01 and GH¢0.02 made on each sale of Awake Water to support heart patients at the Cardio centre periodically.

Making the donation at the Centre, the Director of Water and Soft Drinks at Kasapreko Company Limited, Mrs Eunice Adjei Bonsu said Awake Water is gradually becoming a household name in Ghana and because of the #One4Life partnership with the Cardio Centre Awake Water is now among the top three water producers in Ghana.

“This is because of the trust and support consumers give to the Awake brand and the believe in the #One4Life initiative which supports persons with heart defects,” Mrs Bonsu said at the donation ceremony held May 26, 2017 in Accra.

She said so far more than 20 persons have benefitted from the initiative and “so just imagine how much more people we can save if we all support this project”.

Mrs Bonsu revealed that the company has decided to support beneficiaries even after they undergo surgery. “We have set up a team that will be visiting the homes of beneficiary persons and supply them with free packs of water each month and also help them in other diverse ways.”

Director of the Cardio Centre, Dr. Lawrence Sereboe who received the donation commended the management of Awake Water for helping the centre in a more sustainable way.

Dr. Sereboe observed that people have come to appreciate the fact that the steps that have been taken by Kasapreko Company through the Awake Water #One4Life initiative to support the Cardio Centre is a worthy course.

According to the Cardio Director, the management of the centre will continue to use the donation from Awake Water to take care of the needs of heart patients.

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Credit: Awake Purified Drinking Water

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