{"id":391402,"date":"2018-01-14T08:45:53","date_gmt":"2018-01-14T08:45:53","guid":{"rendered":"http:\/\/citifmonline.com\/?p=391402"},"modified":"2018-01-14T09:05:14","modified_gmt":"2018-01-14T09:05:14","slug":"hm-stores-south-africa-trashed-racist-hoodie","status":"publish","type":"post","link":"https:\/\/citifmonline.com\/?p=391402","title":{"rendered":"H&#038;M stores in South Africa trashed over &#8216;racist&#8217; hoodie"},"content":{"rendered":"<p class=\"story-body__introduction\">South African police have used rubber bullets to disperse a mob trashing H&amp;M stores in and around Johannesburg, after the brand used a controversial picture of a black child.<\/p>\n<p>The protests were organised by the radical Economic Freedom Fighters&#8217; party (EFF).<\/p>\n<p>H&amp;M apologised several days ago for the image, which ran on its website.<\/p>\n<p>It featured a young black boy modelling a green hoodie with &#8220;coolest monkey in the jungle&#8221; written on it.<\/p>\n<p>The retailer withdrew both the product and the image after it sparked outrage and allegations of racism\u00a0on social media.<\/p>\n<p>&#8220;We&#8217;re deeply sorry that the picture was taken, and we also regret the actual print,&#8221; it said in a statement.<\/p>\n<p>Video footage showed activists trashing displays, kicking over clothes rails and shoving mannequins.<\/p>\n<p>Floyd Shivambu, an MP from the EFF, tweeted: &#8220;That @hm nonsense of a clothing store is now facing consequences for its racism. All rational people should agree that the store should not be allowed to continue operating in South Africa.&#8221;<\/p>\n<p>South African Police (SAPS) also tweeted about the vandalism, writing: &#8220;Several incidents of protests at H&amp;M stores around the province have been reported.<\/p>\n<p>&#8220;At the East Rand Mall the protesters managed to enter the shop &amp; stole several items. #SAPS members had to intervene and dispersed the group of protesters by firing rubber bullets.&#8221;<\/p>\n<p>EFF leader Julius Malema defended the rampage, saying: &#8220;We make no apology about what the fighters did today.&#8221;<\/p>\n<p>&#8220;We are not going to allow anyone to use the colour of our skin to humiliate us, to exclude us,&#8221; he added.<\/p>\n<figure class=\"media-portrait has-caption full-width\">\n<p><figure style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"responsive-image__img js-image-replace\" src=\"https:\/\/ichef.bbci.co.uk\/news\/624\/cpsprodpb\/51CA\/production\/_99583902_efftweet.jpg\" alt=\"A tweet from the EFF in Johannesburg shows a picture of activists in red t-shirts protesting inside an H&amp;M store\" width=\"640\" height=\"870\" data-highest-encountered-width=\"624\" \/><figcaption class=\"wp-caption-text\">The Johannesburg branch of the EFF tweeted this picture<\/figcaption><\/figure><\/figure>\n<p>While consumers in several countries had called for a boycott of H&amp;M as the picture went viral, the mother of the child model has said that she did not find it offensive.<\/p>\n<p>She said the hoodie was &#8220;one of hundreds of outfits my son has modelled&#8221;, and urged people to &#8220;stop crying wolf all the time&#8221;.<\/p>\n<p>Addressing the EFF store takeovers, she tweeted that &#8220;apartheid and racism [have] corrupted some so much that this is thought to be reasonable in response to a hoodie with the word &#8220;monkey&#8221; on it&#8221;.<\/p>\n<p>More than one celebrity has cut their ties with H&amp;M over the hoodie row.<\/p>\n<p>Singer The Weeknd, who had collaborated with the company, said the advert made him feel &#8220;shocked and embarrassed&#8221;.<\/p>\n<div class=\"social-embed\">\n<div class=\"social-embed-unavailable\">\n<p>Content is not available<\/p>\n<\/div>\n<\/div>\n<p>He was joined by rapper G-Eazy, who had been due to bring out a clothing line with H&amp;M in March.<\/p>\n<p>&#8220;I can&#8217;t allow for my name and brand to be associated with a company that could let this happen,&#8221; the musician said.<\/p>\n<p>&#8220;I hope that this situation will serve as the wake up call that H&amp;M and other companies need to get on track and become racially and culturally aware, as well as more diverse at every level.&#8221;<\/p>\n<p>&#8211;<\/p>\n<p>Source: BBC<\/p>\n","protected":false},"excerpt":{"rendered":"<p>South African police have used rubber bullets to disperse a mob trashing H&amp;M stores in and around Johannesburg, after the brand used a controversial picture of a black child. The protests were organised by the radical Economic Freedom Fighters&#8217; party (EFF). H&amp;M apologised several days ago for the image, which ran on its website. It [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":391403,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[107],"tags":[],"class_list":["post-391402","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-international"],"_links":{"self":[{"href":"https:\/\/citifmonline.com\/index.php?rest_route=\/wp\/v2\/posts\/391402","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/citifmonline.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/citifmonline.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/citifmonline.com\/index.php?rest_route=\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/citifmonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=391402"}],"version-history":[{"count":0,"href":"https:\/\/citifmonline.com\/index.php?rest_route=\/wp\/v2\/posts\/391402\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/citifmonline.com\/index.php?rest_route=\/wp\/v2\/media\/391403"}],"wp:attachment":[{"href":"https:\/\/citifmonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=391402"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/citifmonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=391402"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/citifmonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=391402"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}