{"id":388688,"date":"2018-01-04T18:06:05","date_gmt":"2018-01-04T18:06:05","guid":{"rendered":"http:\/\/citifmonline.com\/?p=388688"},"modified":"2018-01-04T18:39:33","modified_gmt":"2018-01-04T18:39:33","slug":"aliwa-leadership-series-hosts-ubers-bozoma-saint-john-photos","status":"publish","type":"post","link":"https:\/\/citifmonline.com\/?p=388688","title":{"rendered":"ALIWA leadership series hosts Uber\u2019s Bozoma Saint John [Photos]"},"content":{"rendered":"

The African Leadership Initiative West Africa (ALIWA) Dialogue series was held in Accra on Thursday, January 4, 2018.<\/p>\n

\"\" \"\"<\/p>\n

The event had the Chief Brand Officer at Uber, Bozoma Saint John as the guest speaker.<\/p>\n

\"\"
The Chief Brand Officer at Uber, Bozoma Saint John (L) with Kwaku Sakyi-Addo<\/figcaption><\/figure>\n

Dignitaries including Austrian-German-Ghanaian actor, Boris Kodjoe, Board Chairman of the National Communications Authority (NCA), Kwaku Sakyi-Addo, CEO of Ghana Chamber of Telecommunications, Kenneth Ashigbey, Esther Armah, British-born playwright, radio host and political commentator, and a host of others graced the event which was held at the Labadi Beach hotel.<\/p>\n

\"\" \"\" \"\" \"\" \"\" \"\"<\/p>\n

The guest speaker, Bozoma Saint John, used the opportunity to talk about her life story and how she was able to climb to such a revered position at Uber, a global company that uses technology to connect people to taxi services at an affordable rate.<\/p>\n

\"\" \"\" \"\" \"\"<\/p>\n

She opined that the future will certainly be brighter for businesses such as Uber that can connect people together using technology to make it easier for them to do their work.<\/p>\n

\"\" \"\" \"\"<\/p>\n

\u201cUber is a future company. It is where technology is impacting not just what we do every day, but how we do it. For me, as I look at the world of Silicon Valley and corporate America and the larger world in general from a corporate and business standpoint, there are lots of ways in which communities are being shaped. I felt very strongly that Uber has a very large part of how that\u2019s going to work and I want to be a part of that,\u201d she said.<\/p>\n

\"\" \"\" \"\" \"\"<\/p>\n

She also interacted with patrons of the event answering their questions.<\/p>\n

About ALIWA<\/strong><\/p>\n

ALIWA was launched in 2006 as a joint venture of the Aspen Institute, LEAP Africa (Nigeria), Databank Foundation (Ghana), and Tecno Serve.<\/p>\n

\"\"
Citi FM team at the event<\/figcaption><\/figure>\n

ALIWA captures the energy, talent and the resolve of an emerging generation of leaders in Africa by employing time-tested method of text-based dialogue modeled after the Aspen Institute\u2019s renowned Henry Crown Fellowship program.<\/p>\n

\"\"<\/p>\n

About Uber<\/strong><\/p>\n

Uber Technologies Inc. is a global taxi technology company headquartered in San Francisco, California, United States, operating in over 630 cities worldwide.<\/p>\n

\"\"<\/p>\n

In Ghana, Uber is present in the national capital Accra, and the Ashanti Regional capital, Kumasi. Hundreds of drivers have jumped onto the platform to make a living either on full-time or part-time basis.<\/p>\n

Founded in 2009, Uber\u00a0 develops, markets and operates the Uber car transportation. In some cities, Uber also engages in food delivery mobile apps.<\/p>\n

\"\"<\/p>\n

In recent times, there had been arguments about whether Uber was a transport company or a technology service provider.<\/p>\n

Within Europe, that argument has been settled, after the European Court of Justice (ECJ) ruled that Uber is a transport company.<\/p>\n

\"\"<\/p>\n

Uber said the verdict would make little difference to the way it operated in Europe, but experts say the case could have implications for the gig economy.<\/p>\n

About Bozoma Saint John<\/strong><\/p>\n

Bozoma Saint John is the Chief Brand Officer at Uber, where she is tasked with telling stories of over million of riders and drivers partners across 600+ cities.<\/p>\n

Over the course of her career, Bozoma \u201cBoz\u201d Saint John has earned a formidable reputation as a trailblazing marketing and advertising executive.<\/p>\n

Most recently, Boz was the Head of Global Consumer Marketing for Apple Music and iTunes.<\/p>\n

Before Apple,Boz was the Head of the Music and Entertaintment Marketing Group at Pepsi-Cola North America.<\/p>\n

She also served as VP of Ashley Stewart, a women\u2019s fashion brand as well as managed accounts at advertising agencies Arnold Worldwide and Spike Lee\u2019s SpikeDDB.<\/p>\n

–<\/p>\n

Photos by Godwin Akweiteh Allotey\/citifmonline.com\/Ghana
\nFollow @AlloteyGodwin<\/a>
\n