{"id":241913,"date":"2016-08-22T15:49:12","date_gmt":"2016-08-22T15:49:12","guid":{"rendered":"http:\/\/citifmonline.com\/?p=241913"},"modified":"2016-08-22T15:49:12","modified_gmt":"2016-08-22T15:49:12","slug":"citi-fm-ghanas-no-1-english-station-geopoll","status":"publish","type":"post","link":"https:\/\/citifmonline.com\/?p=241913","title":{"rendered":"Citi FM Ghana\u2019s No.1 English station \u2013 GeoPoll"},"content":{"rendered":"

Citi 97.3 FM<\/strong>, has emerged Ghana\u2019s topmost English Radio station in GeoPoll\u2019s second quarter survey of radio stations\u2019 performance nationwide.<\/p>\n

GeoPoll, which also rates the performance of television stations and print media, also said that nationally, \u201cCiti FM<\/strong> is consistently third, followed by Joy FM which averages fourth.\u201d<\/p>\n

Top Radio Stations<\/strong><\/p>\n

\"Graph<\/p>\n

The graph above shows that, Adom FM and Peace FM, lead in ratings at the national level.<\/p>\n

“Citi FM is consistently third, followed by Joy FM which averages fourth. Adom FM achieves its highest rating between 6-8 AM with an average rating of 3.27 nationally.”<\/p>\n

Top TV Stations<\/strong><\/p>\n

\"Graph<\/p>\n

The graph above shows that, TV3 continues to lead in ratings from 7 to 8pm. UTV then owns the highest ratings from 8 to 9pm. From 9-10pm, TV3 slightly edges out UTV, averaging a 4.54 rating. The highest average rating during primetime is UTV between 8:30-9pm with a rating of 5.86. Adom TV is consistently in 3rd place during primetime, while holding 2nd between 7:30-8pm, outperforming UTV.<\/p>\n

To get a complete breakdown of Ghana media data, including ratings by region, day-by-day data in 30 minute time blocks for TV and 2 hours for radio, and filtering by demographics and psychographics, please click here<\/a><\/strong><\/span> to subscribe or see a demo of Kantar GeoPoll Media Measurement.<\/p>\n

About GeoPoll<\/strong><\/p>\n

GeoPoll, is one of the largest providers of overnight audience measurement data in Africa.<\/p>\n

In December 2015, GeoPoll partnered <\/a><\/strong><\/span>with the Ghana Independent Broadcasters Association (GIBA), in a move that will allow all GIBA members to access GeoPoll and Kantar Media\u2019s industry-leading audience data.<\/p>\n

Kantar-GeoPoll Media Measurement is the only provider of next-day ratings for TV, radio, and print in Ghana and this partnership will give all GIBA members access to KGMM\u2019s quarterly ratings data.<\/p>\n

The partnership means that, media organizations which hitherto relied on data from various data organizations will now be using data from GeoPoll.<\/p>\n

Such data is often the basis for advertisers\u2019 preference on which media platform to advertise their products and services.
\n–
\nBy: Ebenezer Afanyi Dadzie\/citifmonline.com\/Ghana
\nFollow @AfanyiDadzie<\/a>
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