{"id":146149,"date":"2015-08-25T06:25:09","date_gmt":"2015-08-25T06:25:09","guid":{"rendered":"http:\/\/4cd.e16.myftpupload.com\/?p=146149"},"modified":"2015-08-25T06:25:09","modified_gmt":"2015-08-25T06:25:09","slug":"facebook-rolls-out-donate-button-for-nonprofits","status":"publish","type":"post","link":"https:\/\/citifmonline.com\/?p=146149","title":{"rendered":"Facebook rolls out ‘Donate’ button for nonprofits"},"content":{"rendered":"
If you’re a Facebook user, donating to your favorite cause is now easier than ever.<\/p>\n

The social network is rolling out a “Donate” button for all nonprofits to use on their Facebook Pages and link ads. Facebook previously introduced a “Donate” button in December 2013 but to a select number of non-profit partners including UNICEF, Red Cross and DonorsChoose.org.<\/p>\n

\u201cEvery day, people use Facebook to raise awareness and support for causes they care about and to motivate others to do the same,” a Facebook spokesperson told Mashable<\/em>. “We’re inspired by how much good comes from these connections, so we’ve added a ‘Donate Now’ call-to-action on Pages and link ads to make those connections easier than ever.”<\/p>\n

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Naturally, the Donate button is a positive step forward for nonprofits, who live and die by charitable contributions.<\/p>\n

Comparable to one of the call-to-action buttons introduced late last year, including “Shop Now” and “Book Now,” the “Donate” button shuttles users to sites outside the social network. That’s a change from the previous “Donate” button, which brought users to a donation screen inside Facebook, requesting payment information that was stored for future purchases.<\/p>\n

It’s unclear why Facebook made the change, but it’s possible some users were wary of giving the social network their credit card or PayPal account information.<\/p>\n

Either way, nonprofits won’t be complaining now that they have easier access to a billion and a half potential donors.<\/p>\n

–<\/i><\/p>\n

Source: Mashable.com<\/p>\n<\/section>\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

If you’re a Facebook user, donating to your favorite cause is now easier than ever. The social network is rolling out a “Donate” button for all nonprofits to use on their Facebook Pages and link ads. Facebook previously introduced a “Donate” button in December 2013 but to a select number of non-profit partners including UNICEF, […]<\/p>\n","protected":false},"author":14,"featured_media":141282,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[],"tags":[18],"class_list":["post-146149","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-dr-akwasi-osei"],"_links":{"self":[{"href":"https:\/\/citifmonline.com\/index.php?rest_route=\/wp\/v2\/posts\/146149","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/citifmonline.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/citifmonline.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/citifmonline.com\/index.php?rest_route=\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/citifmonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=146149"}],"version-history":[{"count":0,"href":"https:\/\/citifmonline.com\/index.php?rest_route=\/wp\/v2\/posts\/146149\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/citifmonline.com\/index.php?rest_route=\/wp\/v2\/media\/141282"}],"wp:attachment":[{"href":"https:\/\/citifmonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=146149"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/citifmonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=146149"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/citifmonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=146149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}