Huawei has unveiled its latest flagship phones with cameras that it says are capable of creating “professional” looking photos and videos.<\/p>\n
The firm said a mix of an advanced sensor and optical image stabilisation tech offered superior night photos and the ability to create “light painting” effects with real-time previews.<\/p>\n
The Chinese company is pitching its P8 handsets as “premium” options.<\/p>\n
But one analyst said the firm still had a “mountain to climb”.<\/p>\n
The Shenzhen-headquartered company impressed many reviewers with the design of a smartwatch unveiled at Barcelona’s Mobile World Congress in February, which one tech blog described as “the surprise hit” of the trade fair.<\/p>\n
However, Ben Wood, from the tech consultancy CCS Insight, said Western consumers still perceived it as being a “value-for-money brand”.<\/p>\n
“Huawei’s challenge is how to differentiate a great-looking device from the sea of similar smartphones,” he added.<\/p>\n
“Apple’s vice-like grip on the high-end smartphone market has effectively locked out all rivals, with the possible exception of Samsung, which is having to make an eye-watering marketing investment to attract consumers to its new products.”<\/p>\n
White-colour pixels
\nThe new Android-powered phones, which were unveiled in London, come in two sizes – the basic P8 with a 5.2in screen (13.2cm) and the P8max with a larger than normal 6.8in (17.3cm) display.<\/p>\n
Both feature a 13 megapixel rear camera whose image sensor includes pixels dedicated to measuring white light as well as the more common red, green and blue colour pixels.<\/p>\n
The firm says this delivers improved images in high contrast and low light situations.<\/p>\n
In addition, the handset features what the firms claims to be a “best-in-class” stabilisation component that minimises camera shake.<\/p>\n
–<\/p>\n
Source: BBC<\/p>\n","protected":false},"excerpt":{"rendered":"
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