The Chartered Institute of Marketing (CIM), United Kingdom (UK) is to partner the Ghana Society of the Physically Disabled to provide expertise in the production and sale of chalk in the country.
Expertise to be provided by CIM UK include the provision of laminated boxes which would be used in packaging large quantities of chalk to avert the invasion of termites and provide marketing skills to boost the sale of the product.
CIM UK made the pledge after donating GH₡2,000 to the society at a ceremony in Accra.
Joe Ala Adjetey, Vice President of CIM, UK who made the presentation said the donation was to assist members of the society in their chalk production.
He said the donation would mark the beginning of a good relationship between the society and CIM, UK, adding that members would schedule a meeting very soon to support the society with expertise.
Elvis Kosi Alipui, Production Manager of the Chalk Factory called for support to fight termites that had destroyed cartons of chalk in their warehouse in Accra.
Mr Alipui said so far 18,000 boxes of chalk have been destroyed by the termites and it is hampering the society’s ability to supply the Ghana Education Service, its main client, with the needed quantity of their products.
According to him, the society is in dire need of support from public-spirited individuals and organizations to assist them in their production.
He also aappealed for more machines to produce more chalk to meet demand.